1. Long-term investment strategy, technology application

According to Ms. Nguyen Viet Hoa, whether in crisis or not, businesses always have to operate in an improvised manner. In fact, the recession cycle is no longer as predictable as 20 years before the crisis 1997 or 2007-2008, but more and more specifically, especially the challenges of the "young and new" business models. "Such as technology or technology application.

Sharing about solutions to cope with the crisis, Ms. Viet Hoa said that it is a long-term investment, not overnight.

“Currently, my company has followed the guidance of the Ministry of Health, always keeping the environment clean. However, the employees are still worried about themselves, their families, especially those who are far away from home.

Regarding corporate governance, we are always self-defense and developing, constantly investing in both people and systems. In 2019, we invite KPMG into strategic evaluation and advice. At that time, we realized that our business was forced to transform.

We used the SAP Hanna4 management system to minimize the dependence on people. In the near future, ADC will continue to deploy the CRM customer management system of Salesforce and HR software. In addition, we commit to not owe money to suppliers, so we can always stabilize inputs, narrow inventory scale.

I also decided to invest in expansion to meet the next 5-year strategy, doubling production with the best machines from Germany, Italy, and researching new products for the domestic market.

It is also my preparation for the legacy team, will not let you suffer the consequences from the previous generation and help them focus on quality production, efficient business. "

1. Family and love must always be kept warm and balanced

Referring to the role of women in business, especially manufacturing in a rather special industry, Viet Hoa said: “I am aware that it is my passion, so I never thought I am hard or pitiful, I always get the sympathy and sharing of my relatives, especially my children. During this period, the whole family is in each country, so taking care of each other is just texting and sending love.

Viet Hoa shared about the anniversary of 2018. At that time, she discovered that the departments were very controversial, blamed, and misleading with many data, so she decided to change key personnel as well as to accept. remove the old ERP system, stop further development on this system.

"The position of factory manager and domestic sales at that time was too many mistakes and mistakes, I accepted to commit in detail, directly managing these two important positions", Viet Hoa shared. . “Right now I feel that I cannot wait any more, must change, not wait for recruiting. I consulted the market and invited KPMG to advise on restructuring, although sharing with employees a lot, but when I issued the survey assessment, I was devastated because of the attitude and the concealment of understanding, not wanting to change of employees. members and even department heads… ”

That strongly motivated her to make her own way. Alone managed to find and expand partners in Australia and the US to take care of 2 major markets, in parallel to immediately order new machines to fulfill the commitment of the Company development strategy, recruitment, and replacement.

"The most extreme is sitting 360 degrees with all the process review for SAP, strict control of the Data Master for the system as well as the morale of many employees because there is a lack of middle-level staff at that time," share multiplier. She found that the company cannot be managed emotionally but with a professional system, with reasonable rigidity and flexibility when needed.

Viet Hoa said that she also discovered more of her persistence and steadfastness and her desire to dedicate new and good things to the company and to society more strongly.

After the events, she also saw how the company's staff's resistance and fitness were. With an energetic team, the company will not only overcome business difficulties but also overcome epidemics more easily.

“However, as a woman, no matter how extreme or busy, self-belief must always be highest, family and love must always be kept warm and balanced. I always have to give myself a beautiful and loving look to everything, everyone ”, Viet Hoa said. “Happiness is only true when we see the strengths and goodness of others, so we hope that our sisters will always combine joy and balance between life and work, enjoy and enjoy public love. job."